NFL Record-Setter, Aaron Rodgers, Goes All-Denim

Here’s how NFL superstar Aaron Rodgers ended up in head-to-toe denim in public: In 2001, at the American Music Awards, the hottest couple around, Britney Jean Spears and Justin Timberlake, showed up in head-to-toe denim. These days, we are all for denim-on-denim. Dierks Bentley even rocked on his album cover for Riser.  And then, Katy Perry … Read more

Meet Your Denim Soulmate: Find the Fit Perfect for Your Body

When women slip into their favorite pair of jeans, something rather amazing happens. She instantly struts a little cooler walking the streets with all the confidence of Blake Shelton. She’s even been seen slowing down in front of store-front windows to check out how much longer her legs look and how much firmer her butt … Read more